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General Discussion / Information from consultants who work
« Last post by Rasel Rasel on September 16, 2023, 04:37:41 am »The content structure is based on storytelling: this is a more discreet way of applying storytelling, but very efficient. The idea is to use the steps in the structure of a story to organize content, this way the reader will go through a journey with a beginning, middle and end and learn something new. Now that you've seen everything you need to apply the storytelling technique to your business, it's time to get inspired by success stories. Examples of successful storytelling You may be wondering about the billion dollar story. I didn't forget to tell you. But first I'll show you two success stories.
Two brands that used storytelling in their advertisements to create empathy with the consumer. One of them was even voted by the public as the best advertisement of the Super Bowl. Eduardo and Mónica da Vivo Despite being Phone Number List released in , many people still remember this commercial. Proof that storytelling really works to better record things in memory. Less than days after its release, it had already reached almost million views on YouTube. What makes a video have almost million views in less than days? Storytelling. Puppy Love by Budweiser This commercial was voted by the public as the best Super Bowl advertisement of that year.

Basically, it tells the story of a little dog who always runs away to meet his horse friend. The brand only appears at the end of the commercial. At no point do they talk about beer or Budweiser. It may seem crazy. But in , a -second commercial during the Super Bowl halftime sold for more than million. More than million people watched the broadcast on television. This was their opportunity to convince more than million people that they should be drinking Budweiser instead of any other beer. Why would they invest so much in a commercial where the brand only appears at the end.
Two brands that used storytelling in their advertisements to create empathy with the consumer. One of them was even voted by the public as the best advertisement of the Super Bowl. Eduardo and Mónica da Vivo Despite being Phone Number List released in , many people still remember this commercial. Proof that storytelling really works to better record things in memory. Less than days after its release, it had already reached almost million views on YouTube. What makes a video have almost million views in less than days? Storytelling. Puppy Love by Budweiser This commercial was voted by the public as the best Super Bowl advertisement of that year.

Basically, it tells the story of a little dog who always runs away to meet his horse friend. The brand only appears at the end of the commercial. At no point do they talk about beer or Budweiser. It may seem crazy. But in , a -second commercial during the Super Bowl halftime sold for more than million. More than million people watched the broadcast on television. This was their opportunity to convince more than million people that they should be drinking Budweiser instead of any other beer. Why would they invest so much in a commercial where the brand only appears at the end.
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